Wharton Stories: Retail

An interest in consumer retail led Kaylee Tao, W’22, to opportunities and mentorships on campus and off.

This Wharton Senior Has Learned as Much Outside the Classroom as Within

“If she’s going to be on Zoom every day, she needs lots of outfits and she needs lots of jewelry that’s affordable. So we’ve seen that product shift.”

Rebecca Minkoff: Tailoring to Customers During a Pandemic

A team of Penn students in Wharton Impact Venture Associates (WIVA) sourced an impact investment deal into a startup that aims to champion sustainable and ethical practices in the fashion industry.

How This Philly Start-Up is Making Fashion More Sustainable

Chef Jose Garces said restaurant owners should consider how the outbreak may diminish consumer appetite for public dining.

Chef Jose Garces: How Coronavirus Is Changing the Restaurant Industry

Yupeng Liu, WG’20, is using classroom learning, faculty expertise, and Wharton’s network to grow his business in North America and China – and he’s encouraging more applicants in Toronto at Information Receptions.

Why this Canadian Entrepreneur Says Wharton is Worth the Commute

The 24-hour competition pushed students of all backgrounds to practice teamwork, experimentation, and forward thinking as they brainstormed brand solutions for Ralph Lauren.

Creating Space for Creativity: Wharton’s IDEATHON 2020

Vincent Stanley, director of philosophy at Patagonia, recently visited Wharton as a Turner Social Impact Executive Speaker. He discussed Patagonia’s commitment to solving environmental challenges through responsible business practices.

Responsible Business Lessons from Patagonia

The Shark Tank star spoke candidly with students competing at Wharton’s first 24-hour IDEATHON 2020.

Daymond John on Focus, Fashion, and Finding the Right Mentor

At this year’s MARC Conference, undergrads heard from Wharton alum and Christian Lacroix CEO Nicolas Topiol on how he helped revive the luxury fashion house post-bankruptcy.

4 Brand Strategies That Put Christian Lacroix Back on the Runway

Retailers today are battling for customers who are increasingly picky about their shopping experience. At the 2019 Wharton Women Annual Dinner, the SVP for Walmart Fashion and Wharton alum shared her 3 strategies for successful brand expansion.

Wharton Women Learn How Denise Incandela Transformed Fashion at Walmart